President & Editor

Shavannia Williams - Gridiron

Shavannia Williams

Shavannia is the founder and president of Heels & Helmets.  She is also the editor of its e-magazine, She often contributes to the e-magazine, covering basketball (center court), business (sports@work) and football (gridiron). A sports marketing professional with over 14 years of experience, Ms. Williams has worked with the NBA, NCAA, NFL, NHL, and WNBA. As the owner of a marketing firm, SW Group, Shavannia’s client roster includes: DC Women’s Business Center, NFL Players and United Way NFL Partnership. Her love for football began at The University of Michigan – Ann Arbor, where she worked for Michigan Football and received her B.A. in Sport Management and Communication. Her dream to be a woman in male-dominated sports led to a passion to get other women involved with sports so that they can receive the tangible assets of team-building, goal-setting, leadership and other skills that will help them in all areas of their lives.  She is excited to bring talented women together to provide a resource to help other ladies “join the conversation at the office” and enhance their business relationships. Follow her on twitter @MzGridiron.


Favorite Team: The Michigan Difference – Go Blue!

Favorite Players: NBA – LeBron James and NFL – Charles Woodson

Personal Style: Classy and feminine

Favorite Shoe Designer: Can’t pick just one

Essentials for staying Fit First:
Move throughout the day. Walk, walk, walk.
Eat several times a day. Keep fruit and trail mix close to snack during the day.
Drink water, cranberry and green tea .

Place to find her when she is not watching sports: Cooking and baking (putting a special emphasis on presentation), lecturing on marketing topics, singing karaoke and spending time with her family.